“American Beauty Star,” hosted and executive produced by international icon Adriana Lima. Premiering Thursday, September 21 at 10:30pm ET/PT following new episodes of “Project Runway,” twelve hair or make up mavens must become ‘beauty directors,’ responsible for creating the overall look of their models. Paired with a teammate who is a master of the opposite craft, together they will compete in a series of beauty challenges each week, from creating high-end editorial looks to the most current glam creations for red carpets and runway shows. At the end of the season, only the contestant who proves they have what it takes to revolutionize what’s to come in beauty will be named American Beauty Star. The series comes from executive producer Norton Herrick and Herrick Entertainment and marks their first venture into reality TV.